There is an interesting dynamic between the science of nutrition and the fitness industry. Any good scientist will tell you that the answers we find from scientific studies are hard to generalize. That is, the results and answers we get may not always apply to other people, settings, or treatments. But, when it comes to the fitness industry, that generalization is ignored. Companies are quick to take the results of a study and use them to market a product or service they offer. You can see this take place with supplements, exercise classes, and perhaps most notably with trendy diets.
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